Playa Flamenca
Playa Flamenca is the heart of Orihuela Costa, a lively area with affordable flats from €140,000 and a perfect balance of beach life, shopping and entertainment. Known for the coves Cala Mosca and Cala Estaca, the hugely popular Saturday market and Zenia Boulevard right next door.
Quick facts Playa Flamenca
Population
5 000
2025
Source: Estimat (Orihuela Costa total 30k)
Foreign residents
50%
Source: Lokala estimat
Estimated Swedes
800
Uppskattat antal
Distance to airport
45 min
Alicante-Elche (ALC)
Price per m²
2 750 €
Source: Marknadsanalys 2026
Sunshine hours per year
2900
Average temperature
19°C
Average temperature
Lifestyle in Playa Flamenca
Active and social life with everything within walking distance: beaches, hundreds of restaurants, go-karting and the coast's largest shopping centre Zenia Boulevard. Very popular with Scandinavians and Britons.
Why Swedes love Playa Flamenca
- ✓Perfect balance: Not as hectic as Torrevieja centre, but more life than pure dormitory towns.
- ✓The Saturday market: A weekly tradition for many Swedes to buy fresh fruit and vegetables here.
- ✓Zenia Boulevard: Close to the coast's largest shopping centre (walking distance from many parts).
- ✓Swedish services: Scandinavian estate agents, hairdressers and restaurants are just around the corner.
🤔Who is it NOT suitable for?
- •Those wanting total isolation – it is a popular and built-up area.
- •Those seeking authentic, old Spanish architecture (most was built after 1990).
- •Party-goers wanting clubs open until 6am (Benidorm or Torrevieja harbour is better for that).
Districts in Playa Flamenca
Strandnära (Cala Mosca)
Exclusive location near the beautiful coves and promenade.
Pros
- +High rental potential
- +Sea views
- +Walking distance to beach
Cons
- −Higher price tag
- −Busy in summer
Centrala Playa Flamenca
The area around the Saturday market and Mercadona. Practical and lively.
Pros
- +Close to all amenities
- +Good bus connections
- +Affordable
Cons
- −Traffic on market days
- −Less holiday feel than by the sea
La Florida
Established villa area just above the N-332. Very popular among expats.
Pros
- +Quieter pace
- +Larger plots
- +Well-known restaurants (Waldemars)
Cons
- −Further from the sea (bike/car needed)
- −Hilly
Climate in Playa Flamenca vs Stockholm
2800
Sunshine hours/year
50
Rainy days/year
28°C
July avg
25°C
Sea temp July
| Month | Playa Flamenca | Stockholm | Difference | |
|---|---|---|---|---|
| Jan | 14°C | -2°C | +16°C | |
| Apr | 19°C | 5°C | +14°C | |
| Jul | 29°C | 18°C | +11°C | 26°C |
| Okt | 22°C | 8°C | +14°C |
Property market in Playa Flamenca
Price trend (5 years)
+7.7%
Steadily increasing trend since 2020
Estimated Rental Yield
5.5%
Gross yield for long-term rental
Tourist license
Possible
Generally possible to obtain a short-term rental license.
What does a property cost?
Average price ranges for standard properties in good condition.
* Prices are estimated averages and may vary depending on location, condition and view.
Attractions & experiences in Playa Flamenca
The Saturday market (one of the largest in the area), Zenia Boulevard, the coastal path linking the coves, and the municipal sports centre.
Transport & getting around in Playa Flamenca
Alicante airport 45 min. Good bus connections to Torrevieja and the beaches. Easy access to the N-332.
The best of Playa Flamenca
Marknad
Stor lördagsmarknad
Zenia Blvd
Nära köpcentrum
Levande
Året runt-puls
Prisvärt
Bra instegspriser
Practical for Swedes
Travel from Sweden
SAS, Norwegian, Ryanair
Dagligen
Ryanair, Norwegian
3-4 ggr/vecka
Transfer to the area:
Airport bus to Torrevieja (€7) then taxi (€15). Direct taxi approx. €55-60. Many Swedes use a "parking service" at the airport for their own car.
Healthcare & Health
Swedish health centres are available. The University Hospital in Torrevieja is only 5 minutes by car.
NIE number & Legal
Handled via the police in Orihuela Costa (at the town hall in Playa Flamenca).
Swedish services on-site
Compare with nearby areas
💡Tips for buying in Playa Flamenca
Areas north of the N-332 are generally quieter; the south side is closer to the beach and the buzz. Perfect for first-time buyers.
Watch out for
"Those wanting total isolation – it is a popular and built-up area., Those seeking authentic, old Spanish architecture (most was built after 1990)., Party-goers wanting clubs open until 6am (Benidorm or Torrevieja harbour is better for that)."
Common questions about Playa Flamenca
No, Playa Flamenca is relatively flat compared to areas further inland, making it cycle-friendly.
It is one of the largest markets on the coast. Here you can buy fresh fruit, vegetables, clothes and shoes at bargain prices. But watch out for traffic in the mornings!
Yes, actually. If you live centrally you can walk to the supermarket, beach and shopping centre. Bus connections to Torrevieja are also perfectly fine.
The average price is around €2,750/m² (2026). Beachfront in the Cala Mosca zone reaches up to €3,200/m² while La Florida inland sits around €2,200/m². Prices have risen by about 7.7% per year over the last five years (Source Idealista 2026).
Playa Flamenca has 2,900 sunshine hours per year and an average temperature of 19 degrees. January is mildest at 14 degrees and July warmest at 28-29 degrees. Sea water is swimmable from May to November (Source AEMET).
Yes, tourist licences are issued in the Orihuela Costa municipality. Average rental yield in Playa Flamenca is about 5.5% per year. Popular location with Zenia Boulevard and beaches gives good occupancy for 8-9 months per year (Source Market Analysis 2026).
Properties in Playa Flamenca
No properties available in this area right now.
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